Personalisation for people from black and minority ethnic groups

The term ‘personalisation’ means different things to different people but, as used both by the previous Labour and current Coalition governments, it is about tailoring services to people’s own circumstances and giving them more control over the amount and type of support they receive. This briefing looks at how personalisation can increase access to healthcare for people from black and minority ethnic communities, but also considers some of the challenges that it may bring.